22,26 €
26,19 €
-15% su kodu: ENG15
Selling the Invisible
22,26 € 
- Išsiųsime per 10–14 d.d.
SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May Get You NowhereFocus Groups Don'tsThe More You…
/https://libri-media.knygos-static.lt/3a83cd62-efb4-48f8-a50d-de0bde84ab39/8)
- Autorius: Harry Beckwith
- Leidėjas: Hachette Book Group USA
- Metai: 2012
- ISBN-10: 0446672319
- ISBN-13: 9780446672313
- Formatas: 12.8 x 19 x 2.2 cm, minkšti viršeliai
- Kalba: Anglų
- Extra -15 % nuolaida šiai knygai su kodu: ENG15
Atsiliepimai
Aprašymas
SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as:Greatness May Get You Nowhere
Focus Groups Don'ts
The More You Say, the Less People Hear &
Seeing the Forest Around the Falling Trees.
EXTRA 15 % nuolaida su kodu: ENG15
22,26 €
26,19 €
Išsiųsime per 10–14 d.d.
Akcija baigiasi už 5d.07:51:47
Nuolaidos kodas galioja perkant nuo 10 €. Nuolaidos nesumuojamos.
- Autorius: Harry Beckwith
- Leidėjas: Hachette Book Group USA
- Metai: 2012
- ISBN-10: 0446672319
- ISBN-13: 9780446672313
- Formatas: 12.8 x 19 x 2.2 cm, minkšti viršeliai
- Kalba: Anglų Anglų
SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as:
Greatness May Get You Nowhere
Focus Groups Don'ts
The More You Say, the Less People Hear &
Seeing the Forest Around the Falling Trees.
Greatness May Get You Nowhere
Focus Groups Don'ts
The More You Say, the Less People Hear &
Seeing the Forest Around the Falling Trees.
Atsiliepimai